Integrate with 6sense

Boost enhanced match with 6sense data to improve targeting and insights.

Integrating 6sense with Optimize enhances your enhanced match results by expanding the database used to identify anonymous visitors. This improves match rates and unlocks deeper insights into which companies are engaging with your site. You can use 6sense data to build rules-based audiences for targeting, filter your results by firmographic attributes, and see which variations resonate most with key visitor segments.

Generate a 6sense API token

To connect 6sense to Optimize, you’ll first need to generate an API token in your 6sense dashboard:

1. Click the Settings icon
2. Click Integrations
3. Click the All integrations tab
4. Click API token
5. Click Generate new API token in the Manage tab
6. Enter “Webflow Optimize” as the name, then select Webflow Optimize from the integration list
7. Copy the API token value next to the Webflow Optimize integration
   

Enable Score and Segments in 6sense

To use Score and Segment data in Optimize, you’ll need to enable them in your API token settings in the 6sense dashboard:

1. Click the Settings icon
2. Click Integrations
3. Click API token
4. Click the Settings & Configurations tab
5. Toggle Score and/or Segments On

Add your 6sense token to Optimize

Open your Optimize site in Webflow, then:

1. Click Account settings in the Navigation panel
2. Go to Integrations > 6sense
3. Click Set up
4. Paste your token into the API token field
5. Click Save