Learn which data warehouses you can connect to send experiment data to.
If you’re centralizing data in a warehouse (e.g., Snowflake, Google BigQuery, Amazon Redshift)., exporting Optimize data lets you connect Webflow insights with the rest of your business reporting. You can run deeper analysis, build custom dashboards, or join site data with product, CRM, or revenue data — all in one place.
Setup process overview
Setting up a data export is a two-part process — one for your developers, and one for you in Webflow.
- Developers need to configure the data warehouse that you’ll export data to and provide you with authentication info
- You’ll connect Webflow to your data warehouse using the authentication info your developers provided. You can then test the connection to verify it’s working.
What data is exported?
The exported Optimize data includes experiment data about variations viewed. Review the data schema for detailed info.
Good to know
Historical data is not included in the export. Only data from the established connection date going forward will be included in the daily exports.
Export frequency
Data is exported on a nightly basis (every 24 hours) to your configured export destination.
Supported data destinations and documentation
These are the currently supported data destinations that you can export to and the documentation you’ll need to get everything configured.